Practice management for modern clinics
The practice management system built for every dental specialty.
Patients, appointments, leads, treatment plans, dental charting, payments, inventory, and WhatsApp messaging in one workspace. Chair-side touches like note templates, one-tap status, and a patient recall queue built and battle-tested at a real specialty clinic.
30 day free trial. No credit card. Pricing from $19 per clinic per month. See pricing →

Built for specialty
Dental chart, ortho assessment, photo comparison, multi-stage plans, and clinical-note templates scoped to the appointment type. Not a generic CRM.
Multi-clinic from day one
Run two clinics or twenty under one workspace. Per-clinic data, per-team-member access.
WhatsApp in the loop
Reminders, follow-ups, and lead replies through the official WhatsApp Cloud API. No personal numbers.
Proven in a real clinic
Built at the chair, not in a boardroom.
Crownly runs the day at Smile Align Orthodontic Speciality Clinic in Kozhikode, Kerala. Every feature ships only after it survives real patients, real chairs, and a real front desk.
In daily production
The front desk, doctors, and assistants work in Crownly all day, every day.
Multi-specialty in practice
Ortho, restorative, and hygiene visits recorded on the same patient charts.
WhatsApp, live
Reminders and follow-ups go out on the official Cloud API for every booked visit.
Everything a modern clinic needs.
One workspace for patients, scheduling, clinical workflow, growth, and operations. Click any feature to see how it works.
Front desk
Patient records and the day's schedule, run from one screen.
Clinical
Charting, plans, notes, and specialty workflows at the chair.
Treatment plans
Build multi-line treatment plans with pricing, schedule, and patient consent.
Learn more →Interactive dental chart
Tooth-by-tooth charting with FDI notation and visual condition tracking.
Learn more →Orthodontic assessment
Structured ortho data capture for crowding, bite, overjet, and more.
Learn more →Treatment plan phases
Group plan items into named, time-bound phases and track progress on the chart.
Learn more →Clinical note addenda and finalization
Lock the original visit note, then amend with timestamped, author-stamped addenda.
Learn more →Clinical note templates
Quick-fill snippets for clinical notes, filtered by specialty and visit subtype.
Learn more →Specialty modules
Pick the specialties your clinic delivers; Crownly tunes appointments, inventory, the catalog, and templates to match.
Learn more →Procedure records
Capture each completed procedure on a tooth and surface, with fee, notes, and specialty.
Learn more →Photos and radiographs
Upload, label, and compare patient photos and x-rays across visits.
Learn more →Growth
Leads, recalls, referrers, and WhatsApp follow-up that convert.
Lead capture and follow-up
Capture every enquiry, follow up over WhatsApp, and measure conversion.
Learn more →Patient recall queue
Active patients with no upcoming visit, sorted by the longest gap first.
Learn more →Referrer management
Track referring doctors, sources, and how much business they actually send.
Learn more →WhatsApp messaging
Send appointment reminders, follow-ups, and lead replies via the WhatsApp Cloud API.
Learn more →Operations and team
Payments, inventory, roles, and reporting across every location.
Payments and receipts
Record payments, generate GST receipts, and track patient balance live.
Learn more →Inventory and stock
Track every supply item, from brackets and wires to composites, burs, files, and gutta-percha, with low-stock alerts and movement logs.
Learn more →Appointment kits
Pre-defined supply bundles attached to an appointment in one click.
Learn more →Treatment catalog and pricing
Clinic-wide service list with pricing, codes, and consistent line items.
Learn more →Team and roles
Add staff with role-based permissions, scoped to one or many clinics.
Learn more →Multi-clinic and multi-location
Run multiple locations under one workspace with isolated data and a single dashboard.
Learn more →Dashboard and KPIs
Today, tomorrow, leads, revenue, recall queue, and conversion in one screen.
Learn more →Command palette
Cmd+K to jump to any patient, appointment, or page in one keystroke.
Learn more →Frequently asked questions
What is Crownly?
Crownly is a cloud based practice management system for dental clinics, with eight specialty modules out of the box: orthodontics, restorative, endodontics, periodontics, hygiene, pediatric dentistry, prosthodontics, and oral surgery. It runs patients, appointments, leads, per-tooth procedure records, treatment plans, dental charting, payments, inventory, and WhatsApp messaging from a single workspace, and supports multiple clinic locations under one account.
Who is Crownly built for?
Crownly is built for general dental practices, specialty clinics (orthodontics, endodontics, and others), and groups running more than one location. It is in active production use at Smile Align Orthodontic Speciality Clinic in Kozhikode, Kerala, which delivers ortho alongside restorative and hygiene work.
Where is patient data stored?
Patient data is stored in Google Cloud Firestore in the asia-south1 region (Mumbai). Files like photos and radiographs are stored in Google Cloud Storage in the same region. Access is governed by Firestore security rules that enforce per clinic isolation, so one clinic can never read another clinic's data.
Does Crownly support WhatsApp messaging?
Yes. Crownly sends appointment reminders, follow ups, and lead replies via the official WhatsApp Cloud API. Message status (sent, delivered, read, failed) is shown on every lead and appointment row.
Can multiple clinics use the same workspace?
Yes. A single Crownly account can host multiple clinic locations. Team members can be granted access to one or many clinics, and an in-app clinic switcher lets staff move between locations without signing out.
Do you offer a free trial?
Yes. Every plan starts with a 30 day free trial. No credit card is required to start. Pricing is per clinic per month and is billed monthly in USD.
How do I migrate from my current system?
Email crownlyAi@smilealignclinic.com with a sample export from your current system (CSV or Excel) and we will help you import patients, appointments, and treatment history. Migration support is included on the Scale plan.
Run your clinic on Crownly.
Start a free 30 day trial. No credit card required.